Get into 
Product Management!

 Learn the foundations of product management and gain practical tools and frameworks with our Essential Product Management course.

Shaping the futures of women in technology ✊

What our AW alumna say

Our Instructors, Mentors and Alumna work at


Privacy PolicyCookies I Terms & conditions
© 2022 All rights reserved.


Doctor Trueta, 114
08005. Barcelona. SPAIN


Sign up to our newsletter 💌
Emails that you'll want to receive!

Learn from top industry female experts

Meet your instructor: Kax Uson

Kax landed her first role as a Product Manager in an e-commerce startup in the Philippines, just like most Product Managers, completely by accident.  Since then she has been building digital products for the last 10 years. She is currently the Head of Product at Adevinta, a multinational company operating leading Marketplaces in Europe (Leboncoin, Marktplaats, Kleinenzagen, Subito, Fotocasa, etc). 

After work hours, she has dedicated her time helping out new and aspiring Product Managers not only understand the Product Management role and career path, but also to make it more enjoyable and fulfilling to help Product Managers build an environment for them to thrive in. 


Katia Arellano

allWomen Alumna
Product Manager

Hazel Wats

allWomen Alumna
Product Manager

This course gave me really efficient tools and methodologies to improve my knowledge and my self-confidence in delivering products that fit users needs.

Coming from a completely different background, I always wondered whether I had the skills to get into tech, and now I KNOW I do. 

Who is this for

📹 10 to 20 videos per course.

🎧 5 podcasts with industry guests.

✍️ 5 to 10 hands-on exercises.

🗒 5 assessments to self evaluation.

About this course

In this Essential Product Management course you will be exposed to real examples of how top companies build products that people love while learning the tools and skills that real life Product Managers employ to build them. 

Course Outcomes: 

  • Gain critical Product Management skills
  • Learn practical frameworks used by real Product Managers 
  • Learn how to think strategically while being effective operationally
  • Learn the basics of collaborating with technical profiles
  • Make your job application stand out 
  • Get hands on experience building your own product

How you will learn with us

Self-paced or 

It’s up to you whether you follow the 5 week structure or go at your own pace.

5 weeks 
5 hours / week

We recommend setting a minimum of 5 hours of work per week for 5 weeks to complete the course.

Weekly live 
online sessions

These sessions give you the chance to dive deeper with your peers, all guided by an expert mentor. 

Hands on practice

You’ll be putting your new skills into practice in the form of exercises, quizzes and an optional final project.


Get feedback and guidance in daily office hours from expert and assistant mentors.


Get life long access to our global Community of 30K+ and connect with other women.

Questions? We are here to guide you! 

Choosing a course is a big decision and can be overwhelming, but we’re here to help. Book a session with a member of our team. Let’s chat!

Discover our multi-format content approach!

Our course is designed with your motivation in mind, let’s do this girl!

🙋‍♀️ 1 weekly live online session guided by a Mentor. 

🤝 Slack workspace with Mentor support & office hours.

👩‍💻 Final project to put all your new skills into practice.

🏅Certificate upon completion.

Course overview and learning objectives

Module 1

Intro to Product Management

  • Understand the role of the Product Manager
  • Identify the skills to acquire or build up to become a Product Manager
  • Understand the interaction of a Product Manager with other functions in a tech team (including engineers, designers, and data)
  • Understand the concept of product strategy and product market fit and how critical having one is for an organization to succeed.

Module 2

Solving User Needs

  • Understanding Hierarchy of Needs
  • Exploring the Problem Space and Design Thinking
  • Understanding the Market: Target Audience Model and Personas
  • The Role of Data in Understanding and Validating Needs
  • The Role of Data in Measuring Success

Module 3

Building the Right Solutions

  • Learn different techniques to generate creative ideas for your products
  • Identify and prioritize the ideas are the most likely to have any impact in solving user needs
  • Use data driven methods to validate the potential value of ideas
  • Continuously build product iteratively through MVPs and/or MLPs

Module 4

Execution and Planning

  • Learn how to create actionable plans for delivering your products
  • Learn different methodologies and tools to manage projects, team productivity, and deliver high quality products efficiently
  • Learn how to communicate effectively and manage expectations from stakeholders

Module 5

Getting that product role

  • Gain confidence to apply for your dream Product Role
  • Learn how to position yourself as a Product Manager
  • Be prepared for interview for Product Manager positions

Download syllabus

You’ll see it immediately after submitting your name and email and you’ll also receive it by email.

Why choosing an AW course

For women, by women: Get taught by professional female tech experts, who will prepare you to master the skills you need to succeed in your tech career.

Our community is diverse, international and - real talk - one of the biggest in the world. Join our +40K women on our mission: to bring diversity to our future technologies by supporting women in the tech sector.

Questions? We are here to guide you! 

Choosing a course is a big decision and can be overwhelming, but we’re here to help. Book a session with a member of our team. Let’s chat!

Discover the AW Community

Become a member of our global online community, get access to cool free tech resources and connect with other women in tech!

This course opens October 31st. Sign up now at the best price!

Pre-register Price


Normal Price


Pre-register now!Book a call!

This course opens October 31st. Sign up now at the best price!

Pre-register now!


Normal Price


Pre-register now!Book a call!Join Community!
Or download syllabusOr download syllabusDownload syllabus!See course overview


Pre-register now!Or download syllabus


Evolve alongside the digital transformation happening across the tech sector and add a valuable skill to your resume.


Do you thrive on learning new things? Our adaptive, hands on approach is designed with your motivation in mind. 

If you’re hoping to become a Product Manager or to dive deeper into the subject, there is no singular path or background to do it, but some of our alumna are...

Download syllabus!

Planners & Managers

Combine your instinct for planning and managing people, projects or events with Product skills and level up!